Entrepreneurship 101: Market Ready - Idea Validation
Details
Date
September 24, 2026
Time
12:00 pm - 1:00 pm
Location
Venture North, Lower Level Board Room, 270 George Street North, Peterborough, ON
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Have a great business idea? Explore market research strategies and learn how to test it before investing too much time and money.
In this workshop, you’ll explore the 4 Rights of validation.
You’ll learn strategies to research your market, understand your competition, identify potential customers, gather real feedback, and clearly communicate your idea to others.
Outcomes:
- Use the 4 Rights framework to assess and strengthen your business idea.
- Learn market research and customer validation strategies to gather real proof of interest.
- Build confidence talking about your idea and asking potential customers for feedback and commitment.

Boîte postale 2391, Station Main
Peterborough (Ontario) K9J 7Y8
705-486-5554
EXPLORER

